Why You Should Launch an “Imperfect” Website

Why You Should Launch an “Imperfect” Website

About 15% of the time, we see our nearly complete website development projects come to an abrupt halt waiting for feedback on a few small changes that need to be made before the site is “ready.” In these cases, we like to remind customers that they don’t have to wait...
Google Announces Separate Search Index for Mobile

Google Announces Separate Search Index for Mobile

As early as last year, Google hinted at the idea that it would soon have a separate search index for mobile from its standard desktop index. However, during a keynote speech last week at Pubcon, Google webmaster trends analyst Gary Illyes addressed the separate index...
New to Google AdWords: Demographic Targeting

New to Google AdWords: Demographic Targeting

Deciphering a user’s intent has always been one of the most difficult puzzles for search engines to solve. Now, Google is improving how advertisers and marketers get their ads in front of those that they’re truly targeting. You can now target by demographics in your...