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Blog > Genesis

We had and continue to have a need to grow our presence on the web. This is a task that is is intimidating to us and outside our area of expertise. With Ellen we have been able to access instant subject matter expertise that allowed us to ramp up far faster than we could of on our own. Because of the rapid evolution of the internet and knowledge needed to keep up we would quickly fall behind the curve on implementing a strategy. Ellen worked closely with us to articulate the strategy, implementation and most important metrics to measure to determine growth. What seemed aggressive and outside our reach after 6 months has become our norm and allowed us to set higher goals. This relationship has been an integral part of our growth and will be an integral part of our future.

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