Managing Your Social Media Presence

Managing Your Social Media Presence

How active is your business on social media? Many of our clients simply don’t have time or staff to dedicate to a posting schedule or content creation because they’re loaded with other day-to-day operations of simply running their businesses! An active social media...
Facebook Removes Ad Targeting Options

Facebook Removes Ad Targeting Options

Back in December, a big announcement was made in the paid social realm: Facebook removes ad targeting options in order to protect its users from discriminatory advertising. Over 5,000 targeting options got the axe in attempts to keep Facebook ad targeting inclusive....
Keeping PPC Campaigns Healthy

Keeping PPC Campaigns Healthy

The new year is bringing new opportunities for paid advertisers to effectively manage a successful pay-per-click (PPC) campaign. New audience tracking tools, paid platform features, and online user trends will shape the best PPC practices of 2019. If maintaining a...
SEO or SEM or Both: How to Know What Will Work for Your Business

SEO or SEM or Both: How to Know What Will Work for Your Business

In the internet age, the ability to search anything at any time is an incredible tool for people around the globe. People are constantly using the internet to learn more information about the problems they face, the products they want, and to understand the world...